都说现在是个看脸的社会，长的不好的直接就被人说矮了三尺，所以各类美颜神术供不应求。而且，不关看人，看网站也一样。 They say that it is a look at the face of the society, long bad directly are said to be short of three feet, so all kinds of divine beauty supply. And it's the same as the website. 网站的板式，美工做的稍微差劲点，能被人从头嫌弃到尾，然后×掉，期间都用不了10秒，这么高的跳出率让早就伤痕累累的站长朋友再次被补一刀。 The website's plate style is slightly worse than that of the art designer. It can be abandoned from the beginning to the end, and then it can't be used for 10 seconds. Such a high jump rate makes the early wounded webmaster friend fill a knife again. 小海哥做网站也做蛮多个了，从早先一直嫌弃别人的站点美工，到现在被人嫌弃，辛酸难尽啊，但是，今天还是想跟大家一起谈谈网站建设中的美工设计问题。 The small website also quite a number of Haiger, always despise others from the previous site artists, to now be disgusted, but bitter difficult to do ah, today still want to with you together to talk about the construction site in the art design. 多少朋友在做网站布局，或说网站的美工整体设计时，都会不自觉的向对称效果去靠，也难怪，我们从祖祖辈辈开始就很讲究对称，觉得对称是最美最和谐的。但是在网站的设计中，有时对称不一定能体现网站的活力，相反给人以沉闷，中规中矩的感觉。因此，小海哥在做部分网站时，会采用一些非常规的设计，采用不对称的设计模式通过对比、留白和布局来给用户留下印象，以此彰显网站活力。以下具体论述： How many friends in the site layout, or the overall design art website, will not consciously to symmetrical effect to rely on, it is no wonder that we start from generations of symmetry, that symmetry is the most beautiful and harmonious. But in the website design, sometimes symmetry does not necessarily reflect the site's vitality, in contrast to the people to feel dull, law-abiding. Therefore, a small part of the site in Heinze, will use some non conventional design, the design model of asymmetric through comparison, space and layout to give users the impression, in order to highlight the vitality of the site. The following details are: 一、通过视觉差异吸引用户 1. Attract users through visual differences 对于用户来说，渐进式的效果是难以引起用户注意的。相反，用户很容易被视觉差别很大的效果所吸引。对于网站来说通过设计出按钮和背景构成了鲜明的对比。这样当用户在浏览网站过程中被留白和合理的对比营造出来的视觉引导，从而引导用户继续浏览下去。而且给人的整体效果是很大气的，加分不少。 For users, the incremental effect is difficult to attract the attention of the user. On the contrary, users are easily attracted by the effect of a large visual difference. There is a sharp contrast between the design of a button and the background for a web site. In this way, the user can guide the user to continue to browse through the visual guidance created by the white and reasonable contrast in the browsing process. And the overall effect of the people is very atmospheric, plus a lot of points. 二、通过留白激发用户联想 Two. Arouse user association through whiten 一个网站的整体页面如果填充的很丰富，对于用户来说，不一定是个好事，因为内容太过繁多，反而给人带来了阅读压力，甚至是阅读的疲倦感，从而快速降低用户的阅读热情。而在某些区块，做适当的留白，能让用户减少这种阅读压迫感，甚至会激发用户的联想，给网站带来意外的惊喜。（关于留白，还需要掌握留白的位置及留白后的内容跟进等） If a website's overall page is filled, it will not be a good thing for users. Because the content is too much, it brings people reading pressure and even tired feeling of reading, so as to quickly reduce user's reading enthusiasm. In some districts, making proper blanks can reduce users' reading pressure and even arouse users' associations, which will bring unexpected surprises to websites. (on the retention of white, also need to master the position of the blank and the content after the follow-up, etc.)